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Nine Inch Nails clever marketing

I just got back from a Nine Inch Nails concert in Stockholm. It was so great I started to cry. But even more interesting than the concert is the marketing hype surrounding this tour. It all started with letters in concert t-shirts from the current tour, spelling out a domain name: iamtryingtobelieve.com. A visit to this odd site introduces the mystical substance “parepin”, a fictional additive supposedly added to the water in the future.

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A journey through Iran

A journey through Iran

"I woke up freezing on a Persian rug with aching back. Behind a corner I saw the damned rooster that kept me awake during many hours."
New Years Eve in Sydney

New Years Eve in Sydney

"Opera House is seen in front of the massive fireworks in the harbor area, celebrating the 75th anniversary of the Harbour Bridge."
On the Trans-Siberian

On the Trans-Siberian

"Since the toilets were locked during the seven hour stop, we had to bribe the provodnitsas to use the facilities. Then came the Mongols."
Conquering Machu Picchu

Conquering Machu Picchu

"A life-long dream came true this morning, as I stood upon the mountain looking down at Machu Picchu. I felt like some strange mix between Indiana Jones and a small boy, gazing down upon the final treasure of the Incas."
Reliving history in Washington D.C.

Reliving history in Washington D.C.

"As I entered the heavily guarded Rotunda in the center, some of the most famous documents in the world laid before me."
The dark days of Sarajevo

The dark days of Sarajevo

"The city survived on the edge of annihilation and has started to recover, but the stone walls still seem to cry out in lament of all the horrible things they have seen."

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